Americans spend about $60 billion per year on supplements.
Posted by The MeidasTouch Podcast, Checked
- Sources
- 4 contradict2 support
- Said
- 1 time·
- Confidence
- 55%
The MeidasTouch PodcastSep 15, 2026
The roughly $60 billion figure is supported by an NIH-attributed estimate (about $60B in 2025) and by an NIH ODS summary of about $61B on multivitamins and fortified foods, but other sources range from $20-30B and $30B to $69.3B and above $130B, so the figure falls inside a wide, measure-dependent range.
A detail. The sources confirm the gist; the verdict faults a detail such as a date, number or wording.
This claim is about the present, so it is judged as of the day it was checked.
What was said
… The Absorption Company is singularly focused on solving the biggest problem in supplements: low absorption. Most supplements absorb at less than 16%, meaning over 84% of the supplements we take are completely wasted. 77% of Americans take supplements daily, and we spend about $60 billion per year on supplements, yet over 95% of us are still nutrient deficient. The supplements we're taking every day do not absorb well enough to work. The Absorption Company uses cutting-edge technologies to make supplements with pharmaceutical-grade absorption, up to 149 times better than standard supplements. …
The MeidasTouch Podcast · · from the transcriptPost →What we found
Contradicts. Other sources give lower figures: an NIH-cited estimate of $20-30 billion (Senate-hosted document), a $30 billion annual figure from a 2026 study report, and a $17.7 billion figure for dietary and weight-loss supplements.[1][4]
Contradicts. Other sources give higher figures: a textbook estimate of more than $130 billion annually and a $69.3 billion U.S. supplement market figure, so the estimates differ depending on whether fortified foods and market definitions are included.[2][5]
Supports. A May 2026 Yahoo Health article says Americans spend about $60 billion annually on dietary supplements in 2025, attributing the figure to the NIH and citing growth from $20 billion in 2005.[6]
Supports. An NIH Office of Dietary Supplements presentation summary says Americans spend about $61 billion a year on multivitamins/minerals and fortification, at $25 billion for MVMs plus $36 billion for fortified foods.[3]
Context. The $60 billion figure matches the NIH ODS estimate only when fortified foods are counted, so it depends on the measure used.[3]
Sources
6 sources: 3 primary, 3 not rated
- 1Underinsured:aging.senate.gov · primary source · cited for: contradicts
- 2Chapter 6: Dietary Supplements – Culinary Medicineopentextbooks.library.arizona.edu · primary source · cited for: contradicts
- 3Research in Economic Analysis of Nutrition Interventions ...ods.od.nih.gov · primary source · cited for: supports, context
- 4Americans Spend $30 Billion a Year on Dietary Supplements that Do Little, Says Studyallgov.com · not rated · cited for: contradicts
- 5How Much Americans Spend on Dietary Supplementshealthvetted.com · not rated · cited for: contradicts
- 6Americans spend big on supplement stacking despite uncertain benefitshealth.yahoo.com · not rated · cited for: supports
Where this claim was made
Said in 1 published post