Americans spend about $60 billion per year on supplements.
Posted by The MeidasTouch Podcast, Checked
- Sources
- 4 contradict2 support
- Said
- 1 time·
- Confidence
- 55%
The MeidasTouch PodcastSep 15, 2026
The roughly $60 billion figure is supported by an NIH-attributed estimate (about $60B in 2025) and by an NIH ODS summary of about $61B on multivitamins and fortified foods, but other sources range from $20-30B and $30B to $69.3B and above $130B, so the figure falls inside a wide, measure-dependent range.
A detail. The sources confirm the gist; the verdict faults a detail such as a date, number or wording.
An ad makes this claim. It counts as passed on, not against the post.
This claim is about the present, so it is judged as of the day it was checked.
What was said
… The Absorption Company is singularly focused on solving the biggest problem in supplements: low absorption. Most supplements absorb at less than 16%, meaning over 84% of the supplements we take are completely wasted. 77% of Americans take supplements daily, and we spend about $60 billion per year on supplements, yet over 95% of us are still nutrient deficient. The supplements we're taking every day do not absorb well enough to work. The Absorption Company uses cutting-edge technologies to make supplements with pharmaceutical-grade absorption, up to 149 times better than standard supplements. …
The MeidasTouch Podcast · · from the transcriptPost →What we found
Contradicts. Other sources give lower figures: an NIH-cited estimate of $20-30 billion (Senate-hosted document), a $30 billion annual figure from a 2026 study report, and a $17.7 billion figure for dietary and weight-loss supplements.[1][4]
Contradicts. Other sources give higher figures: a textbook estimate of more than $130 billion annually and a $69.3 billion U.S. supplement market figure, so the estimates differ depending on whether fortified foods and market definitions are included.[2][5]
Supports. A May 2026 Yahoo Health article says Americans spend about $60 billion annually on dietary supplements in 2025, attributing the figure to the NIH and citing growth from $20 billion in 2005.[6]
Supports. An NIH Office of Dietary Supplements presentation summary says Americans spend about $61 billion a year on multivitamins/minerals and fortification, at $25 billion for MVMs plus $36 billion for fortified foods.[3]
Context. The $60 billion figure matches the NIH ODS estimate only when fortified foods are counted, so it depends on the measure used.[3]
Sources
6 sources: 3 primary, 3 not rated
- 1Underinsured:aging.senate.gov · primary source · cited for: contradicts
- 2Chapter 6: Dietary Supplements – Culinary Medicineopentextbooks.library.arizona.edu · primary source · cited for: contradicts
- 3Research in Economic Analysis of Nutrition Interventions ...ods.od.nih.gov · primary source · cited for: supports, context
- 4Americans Spend $30 Billion a Year on Dietary Supplements that Do Little, Says Studyallgov.com · not rated · cited for: contradicts
- 5How Much Americans Spend on Dietary Supplementshealthvetted.com · not rated · cited for: contradicts
- 6Americans spend big on supplement stacking despite uncertain benefitshealth.yahoo.com · not rated · cited for: supports
Where this claim was made
Said in 1 published post